FWD Stance

— Films with Fight

FWD Stance is a production partnership between Erick Kwiecien and Nelson Murray. This page contains a collection of independent and professional work of ours. Currently, Erick and Nelson work in-house on the Creative Team at Square Inc. in San Francisco - writing, producing, and directing virtually all of Square's marketing videos for television, its website, and social media.

Erick Kwiecien, Writer and Producer

Erick is a commercial writer and producer living in the San Francisco Bay area. He got his start in film by interning for a producer in Los Angeles, and has worked in various roles in film, television, and commercial production. This is his first original narrative film.

Nelson Murray, Director and Producer

Nelson is a commercial director and producer living in San Francisco, CA. He, too, got his start as an intern at a TV network in Los Angeles. He's since worked in independent film and music video production, commercial and street photography, and as camera and voice talent.

The Clock and Compass

Directed by: Nelson Murray • Written by: Erick Kwiecien • Produced by: Erick Kwiecien & Nelson Murray

In an America where Muslims have been placed under constant surveillance and banned from practicing their religion, a teenage daughter of Muslim immigrants is sent on a mission to connect with her faith.

 Broadcast TV spot, Square Inc. • Erick - Producer

Prior to Square's 2016 TV campaign, The company had always let its customers (primarily small business owners) speak on its behalf. This past year, Square flipped the script, and told its story in its own words. Here is one spot from the campaign (1 of 8), which drives home the message that Square is easy to use. Bright colors and practical visual gags are employed to make the spots engaging and relatable.

Square for Restaurants, Square Inc. • Nelson - Producer

This live action + motion graphics driven piece was part of a campaign to launch the "Square for Restaurants" product. It was directed by Claire Cottrell and written by Sean Conroy.

Web Documentary, Bang Salon • Nelson - Director

In partnership with Square’s in-house photo team, I produced and directed a series of case study videos that feature various independent businesses from around the country. We shot in San Francisco, Nashville, Champaign/Urbana, and ended the run in Seattle at Bang hair salon. Casey, owner of the multi-location salon & barbershop, embodies all of the attributes of an entrepreneur: she’s tack sharp, is deeply committed to her staff and community, and knows not to take herself too seriously.

Web Documentary, La Colombe Cafe • Erick - Producer

La Colombe, a fast-growing east coast coffee chain, needed to rip out its old point-of-sale system and replace it overnight. We documented that process, and spent time with its executives, managers, and baristas - getting to know their challenges and expectations for the future of their business.